This privacy statement covers the services provided by our website. The purpose of this statement is to inform users of this website, what information is collected about you when you visit our site, how this information is used, if it is disclosed and the ways in which we protect your privacy.
To find out more about why and how we process data in relation to patient care, you can read our Fair Processing Privacy Notice.
www.kims.org.uk (our site) is a site operated by KIMS Hospital Ltd (“KIMS”; we are a company registered in England and Wales under registration number 07525422. Our registered office is the KIMS Hospital address: Newnham Court Way, Weavering, Maidstone, Kent, ME14 5FT.
What information do we collect from you?
Personal data refers to data which relates to a living individual who can be identified from the data held. We take the protection and respect of this data seriously.
You’ll notice on our forms that we ask for some information about you so that we can put you in touch with the right person, whether that’s regarding a treatment or service you’re interested in or for recruitment purposes. We only ask for information that we have a reason for and we will only ever use this information for the reason it was intended. This will have been stated at the point you submit it to us and we will never share it with anyone, unless it is required as part of our service to you or if you’ve signed up to our marketing.
Some of the information we might collect:
- First name
- Last name
- Contact number
- Email address
- Consultant details
- Medical details
- Treatment details
- Information for recruitment purposes
We also might collect personal information about:
- Visits to our website
- Enquiry information
- Information from enquiry forms or booking forms
- Online payments
- Information you provide in online surveys or in feedback
Where do we collect your personal data from?
- Online forms
- Recruitment applications and enquiry forms
- Phone calls
The data captured by Gravity Forms also feeds into our CRM platform, Microsoft Dynamics. The data held within Microsoft Dynamics is only ever used for the purpose of your enquiry and subsequent medical care. We will never use your data for any other purpose without your explicit consent.
How do we use your personal data?
- To improve our customer experience and user journey
- To carry out and complete agreements within a contract in place between us and you
- Provide you with relevant information as requested by you via email or telephone
- Notify you about relevant changes or important information
- Check the accuracy of information you have provided to us either personal data or specific information relevant to any treatments or care you receive from us
- Support your healthcare professional, doctor or nurse
- Assess your experience
- Conduct or analyse market research to help improve future experiences with us
- Assess the performance of our site and content
If you sign up to receive emails from our website we will use the information you give us to provide the service(s) you have requested. We may occasionally contact subscribers to help us evaluate and improve the service that we offer. We will never automatically sign you up for email newsletters. You have the right to withdraw consent at any time, all of our email communication will give you the opportunity to unsubscribe after you have signed up.
If you inform us that you wish to cancel an email subscription we will remove you from our mailing list immediately and your details will be deleted from our records. We will only keep a record of your email address for suppression purposes.
We want to make your experience with us as personal as possible. In order to do this, we may analyse your personal information to create a profile of your interests and preferences so that we can contact you (if consent has been obtained) with information relevant to you. We may make use of additional information about you when it is available from external sources to help us do this effectively.
We collect non-personal data through a third-party service, Google Analytics to collect standard internet log information. This information helps us to continuously make improvements to our site that will improve your experience with us and help to inform our marketing choices. This information cannot be traced back to you.
We might collect the following non-personal data:
- Devise type
- Browsing activity
We use a Google Analytics code on our site to gather statistical information. For more information on how Google Analytics processes this information, visit www.google.com/analytics.
ResponseTap is a phone call analytics service that the KIMS Hospital uses to understand our website visitors’ journeys to and interactions with the website, and phone calls made to us. This insight enables us to provide more targeted, relevant and timely content to our website visitors and thus deliver a better user experience.
No personally identifiable information is collected via these cookies.
Visitors can disable the cookies at any time by updating their browser settings.
Log files allow us to record visitors’ use of the site. This site’s administrative team puts together log file information from all our visitors, which we use to make improvements to the layout of the site and to the information in it, based on the way that visitors move around it. Log files do not contain any personal information about you.
If you receive the HTML-formatted version of a newsletter, your opening of the newsletter email is notified to us and saved. Your clicks on links in the newsletter are also saved. These and the open statistics are used in aggregate form to give us an indication of the popularity of the content and to help us make decisions about future content and formatting.
Confidentiality and security
The confidentiality of your information is of paramount concern to us. To this end, we fully comply with Data Protection Legislation and Medical Confidentiality Guidelines.
Any information you provide will be held securely and in accordance with the Data Protection Laws. Whilst we will use industry standard technology designed to keep your personal data safe, please bear in mind though that it is impossible for us to guarantee that impenetrable security measures are in place. Consequently, you acknowledge that there may be circumstances (albeit highly unlikely) in which unauthorised persons may access your personal data.
Your personal details will not normally be disclosed to third-parties. In some circumstances however, we may need to disclose your personal details to a third party so that they can provide a service you have requested, or fulfil a request for information. Any information about you that we pass to a third party will be held securely by that party, in accordance with the Data Protection Laws and used only to provide the services or information you have requested.
We may also disclose your personal data if we reasonably believe we are required to do so by law, regulation or other government authority or to protect the rights and property of KIMS Hospital Limited, its affiliates or the public. We may also co-operate with law enforcement agencies in any official investigation and we may disclose your personal data to the relevant agency or authority in doing so.
You have the right to lodge a complaint with a supervisory authority at any time.
Accessing your personal information
Here at KIMS Hospital, we try to be as open as possible on what information we hold. You have the right to access the personal information we hold about you at any time. If you wish to do this, please contact us. If we do hold information about you, you can ask us to correct any mistakes or request it to be deleted from our records.
When we provide services, we want to make them easy, useful and reliable. Where services are delivered on the internet, this sometimes involves placing small amounts of information on your device, for example, computer or mobile phone. These include small files known as cookies. They cannot be used to identify you personally.
These pieces of information are used to improve services for you through, for example:
- enabling a service to recognise your device so you don’t have to give the same information several times during one task;
- recognising that you may already have given a username and password so you don’t need to do it for every web page requested; and
- measuring how many people are using services, so they can be made easier to use and there’s enough capacity to ensure they are fast.
You can manage these small files yourself. Click to here to learn more about cookies, what they are and how to manage them.
For a list of all the cookies that we know are used by this website, please read our cookies audit page.
Cookies for improving service
Google Analytics sets cookies to help us accurately estimate the number of visitors to the website and volumes of usage. This is to ensure that the service is available when you want it and fast.
Cookies are pieces of data created when you visit a site, and contain a unique, anonymous number. They are stored in the cookie directory of your hard drive, and do not expire at the end of your session. Cookies do not contain any personal information about you and cannot be used to identify an individual user. If you choose not to accept the cookie, this will not affect your access to the majority of facilities available on our website.
Although your browser may be set up to allow the creation of cookies, you can specify that you be prompted before a site puts a cookie on your hard disk, so that you can decide whether to allow or disallow the cookie. Alternatively, you can set your computer not to accept any cookies.
This site uses Google Analytics code to gather statistical information. For more information on how Google Analytics processes this information, visit www.google.com/analytics.
Using a Google AdWords code within the site we are able to see which pages lead to contact from our customers. This helps us, as we are able to make better use of our paid search budget through Google AdWords.
We also use a Doubleclick remarketing code via AdWords that allows us to provide targeted advertising in the future.
Cookies on this website from other companies & social networking websites
During your visit to the site you may notice some cookies that are not related to this website. This happens when you visit a page with content embedded from a third party (for example YouTube videos) or use some of the links to social networking sites (eg Share This). These websites may place cookies on your computer.
This website does not control how a third-party uses their cookies. You should check these third-party websites’ privacy policies for more information about their cookies if you are concerned about this.
Links to other websites
Data Controller and Data Protection Officer
KIMS Hospital is a registered Data Controller with the Information Commissioner’s Office and has a Data Protection Officer, responsible ensuring your confidential information is kept safe and secure. The Data Protection Officer may be contacted at:
FAO Paul Couldrey, PCIG Consulting Ltd
c/o Quality & Governance Office, KIMS Hospital
Newnham Court Way
Kent ME14 5FT
Telephone: 01622 237500